Boat Trader

Buy. Sell. Explore.
America's Largest Boating Marketplace

Boaters know and trust Boat Trader as the number one marketplace in America to buy and sell boats. Boat Trader focuses on quality and value in its audience and its listings – offering the largest selection of new and used boats from small town lakes in Minnesota to the busiest marinas in Miami. Shoppers have a convenient and easy path to boat ownership, with the ability to price and compare many different products and sellers.

Our Results and Audience


million page views per month


million boat listing views per month


million visits per month


million unique visitors per month


leads generated monthly

Brand Awareness

From novice to expert, boaters across the nation recognize and trust Boat Trader to help them find their next purchase. More than 50% of our organic traffic arrives by typing in our brand name.


Our Audience

The Boat Trader audience spans across all 50 states in search of boats ranging from 10-foot bass boats to 40-foot cabin cruisers. With more than 2.1 million unique shoppers every month, Boat Trader converts 1 out of every 7 leads to a purchase of a boat.



With more boat listings than any other source in the U.S., Boat Trader helps sellers move more boats than any other resource. Easily manage your inventory, track leads and connections, and distribute listing information to third parties all from one place.