Norfolk, VA – June 22, 2007
BoatTrader.com is pleased to announce a new relationship with Brunswick Corporation, the largest manufacturer of recreational powerboats and marine engines in the US.
BoatTrader.com will be joining a select group of partners to be included in Brunswick’s newly launched initiative called, “Dealer Advantage.”
Dealer Advantage strives to help Brunswick dealers grow into stronger, more profitable businesses. If Brunswick dealers elect to participate in Dealer Advantage, they become eligible to purchase various products and services at reduced prices. The result of their participation should reduce the dealership’s operating cost, while maximizing profitability. All U.S.-based marine dealerships that are in good standing and carry a Brunswick boat line and/or Mercury Marine engines are eligible to take part in BoatTrader.com’s involvement with Dealer Advantage, which includes providing discounted Internet advertising for the new and used inventory of qualified dealers.
BoatTrader.com is the largest most comprehensive online classified site for boat dealers and brokers, averaging over 1.9 million visitors and over 12 million page views monthly. BoatTrader.com is affiliated with TraderOnline.com, a network of Web sites serving buyers and sellers in the new and used marketplace.
Brunswick Boat Group is the largest maker of pleasure boats in the world with brands such as Sea Ray, Bayliner, Maxum and Hatteras. In 2006, net sales exceeded $2 billion. Brunswick’s Mercury Marine Group is the leading producer of marine engines in the world. Mercury’s products include Mercury and Mariner outboard engines as well as Mercury MerCruiser sterndrive and inboard engines.
For more information pertaining to BoatTrader.com, please call (877) 354-4069.
Dealers can learn more about Dealer Advantage by visitingwww.BrunswickDealerAdvantage.com or by calling 1-877-GO-ADVTG (462-3884).
About Boat Trader
Boat Trader (www.boattrader.com), a Dominion Enterprises business, is the largest database of boats for sale online. Headquartered in Norfolk, Va., it is part of the TraderMedia family of vehicle classified advertising magazines and websites that includes RV Trader (www.rvtraderonline.com), Cycle Trader (www.cycletrader.com), Aero Trader (www.aerotrader.com), Equipment Trader (www.equipmenttraderonline.com) and Commercial Truck Trader (www.commercialtrucktrader.com). For more information about Boat Trader, call toll-free 1-877-354-4069 or visit http://www.boattrader.com.
About Dominion Enterprises
Dominion Enterprises, Norfolk, VA., is a leading marketing services company serving recreation, employment, automotive, real estate, marine and industrial markets. The company has more than 40 market-leading Web sites, and operates a variety of Web and technology businesses. The company had 2006 annual revenue of more than $850 million and has more than 7,200 employees nationwide. For more information, visithttp://www.DominionEnterprises.com.
