Attract More of the Right Audience to Your Website!
Use Branding Solutions to bring customers who are shopping for your boats – in your area – to your website.
Target the Most Qualified Audience
Geographical Targeting
More than a third of boat shoppers visit the dealer/broker to initiate contact, so reaching customers in their locale is the first step to increasing those walk-ins. Put your business in front of local in-market buyers and drive them to your website – and to your front door.
Source: Consumer Research for Boats Group, Stax.
Class Container Targeting
72% of boat shoppers start their search by class/type. Put your business in front of this audience based on the class they’re searching for. This targeting option allows you to influence purchase decisions and take market share from your competitors.
Source: Consumer Research for Boats Group, SimpleFocus.
Brand Retargeting Add-On
It takes multiple visits before a shopper is ready to submit a lead. Recapture these in-market shoppers by advertising to them across the internet after they leave your site.