Boat Trader

OEM Preferred Membership

Introducing the new Boat Trader OEM Preferred Membership, designed to deliver manufacturers and their dealer networks more exposure, leads, and new boat sales.
Boat Trader OEM Membership

Exclusive Builder Opportunity

Why You Need It:

Ultimate Exposure to More New Boat Buyers

  • Put your brand(s) in front of undecided prospects
  • Capture prospects who are still in the research phase
  • Cover more untapped market share
  • Your brand is front and center in areas where inventory is scarce or in locations where there are no dealers
  • Access an audience that buys new boats
  • Boat Trader leads are more apt to purchase new boats – nearly double that of the overall industry
  • 56% of leads submitted on Boat Trader are from first-time boat buyers
  • First-time boat buyers are more likely to purchase new boats
  • Expand your reach to a new audience
  • 80% of users on Boat Trader do not visit boats.com
  • Get monthly reporting delivered to your inbox
  • Track your performance with traffic, lead, and ROI reports
Boat Trader OEM Membership
How it works

How it Works:

  • Display your logo and boats in rotation on relevant search results pages
  • Return all of your brand models in search results, regardless of zip code, search radius, or dealership availability
  • Ensure listing accuracy for all of your makes and models – because you manage them
  • Deliver more exposure and leads to your dealers

New Value Add

LeadFlow: Lead Routing Made Easy

Purchase the OEM Preferred Membership and get LeadFlow FREE! – Limited Time Only

How LeadFlow Works:

  • Automatically import Boats Group leads into your CRM
  • Save time – No more manual entry
  • Immediate lead delivery to your dealers for seamless and timely follow up

Only available to boats.com OEM Brand Showroom customers

LeadFlow Illustration

Expand Your Brand on Boat Trader