Company’s Online Inventory

47% of website visitors check out a company’s products/services page before looking at any other sections of the site (KoMarketing). With this in mind, the Boats Group team looks to place your company’s online inventory into its own virtual showroom. Sharing your inventory just got even easier thanks to our single sign-on data distribution and our simple social sharing application. Using BoatWizard, BoatsCentral or the website CMS, we also make it easy to manage and organize all of your data—all the while providing you with the most up-to-date information and promotions directly from the industry’s top OEMs.

OEM Showrooms

With the most comprehensive OEM, distributor and aftermarket data in the industry, Boats Group provides you with the necessary data to streamline the process of building the showroom and inventory sections of your website.Our showroom displays feature bold calls-to-action making it easy for consumers to submit leads through your site.Automatically update your website with the latest OEM promotions so that you can share these important details with your customers.

Inventory Management

Our IMT makes putting your inventory online simple. It’s your choice where to manage your boat data, so post directly from BoatWizard, BoatsCentral or the website CMS inventory tool directly to your website, throughout the Boats Group network and to third party portals. Our extensive database of OEM model specifications and photos simplifies the uploading process and provides you with rich marketing data to increase your advertising success.

Data Distribution

Our single-sign on allows you to distribute inventory to popular websites, including Boat Trader, YachtWorld,, craigslist, eBay and Facebook or send individual boats to sites like Oodle and Kijiji.

Social Sharing

Our app shares your inventory directly to Facebook, automatically updates the posts as your inventory changes and harnesses Facebook’s traffic to generate leads for your business.