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Boat Trader Update: February 2026

Mar 9, 2026 | Boat Trader, Boat Trader Updates, News

Keep Your Office in the Loop with Lead CC

Last month, we introduced improved lead routing, sending leads directly to the assigned Sales Representative instead of routing them to the office by default. Now, you can CC your office on those leads as well.

This update lets sales reps receive leads instantly, while keeping offices or admins informed. It’s a simple way to maintain visibility and coordination without slowing down response times. If you’d like to enable this feature, please reach out to your Account Manager.

More Ways for Buyers to Find Your Boats

We’ve added new search filters to help buyers narrow down their options and quickly find boats that match their exact needs.
Boat Trader search filters

Buyers Can Now Filter by:

  • Maximum Draft
  • Beam
  • Number of Engines
  • Hull Type
These new filters make it easier for buyers to refine their search and connect with the boats that best fit their preferences, helping the right buyers find your listings faster.

COMING SOON

AI-Powered Ratings on Listings

We’re beginning to roll out AI-powered ratings on select listings, helping buyers feel more confident reaching out without leaving Boat Trader to do their own research.

These enhancements surface easy-to-understand ratings, highlight what owners consistently love about each boat, and visually call out standout strengths and features.

All insights are based on positive owner feedback and overview summaries, designed to showcase what makes each boat special and help buyers quickly understand its appeal.

AI-Powered Ratings

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