Boats Group News
Boat Trader Update: August 2024
Optimized Boat Details DisplayWe’ve refined the Boat Details Page view to make the content sleeker. Now, the description section opens by default, showing buyers important specifications about your boats at first glance. We've also improved the user experience by...
YachtWorld Update: August 2024
Improved Shopping ExperienceAs we continue to enhance the shopping experience, we’ve made several updates to the Boat Details Pages. Our contact form now consolidates all relevant information into one easy-to-access location, allowing faster lead submissions....
Boating Market Report: New Boat Sales Increase as Prices Drop
The boating market reached full normalization in 2023, and this year continues to show similar trends. As high interest rates and inflation persist, consumer demand continues to wane, with global searches related to boat purchasing dropping by 7.6% in the first half...
YachtWorld Update: July 2024
What's NewEngine Details Filter on the Search Results PageAs part of the effort to improve the search experience, we’ve added an engine details filter on the YachtWorld Search Results Page. Shoppers can now filter results based on the number of engines, engine hours,...
YachtWorld Update: June 2024
Visitors Now Enjoy an Enhanced Top NavigationDesktop and mobile visitors in all languages now experience improved top navigation! On desktop, the navigation is clean and informative, making browsing more effortless than ever.On mobile, the drop-down navigation menu...
Boat Trader Updates: June 2024
Revamped Boat Detail PagesWe’ve moved the ad placement to the top of the Boat Detail Page to maintain continuity between listing images and boat details, reducing possible distractions! On desktop, thumbnails now appear under the image carousel, allowing users to...
Boat Trader App Update
An Ad-free App with Better Search Functionality Improvements to the Boat Trader app include removing network ads and a new "type ahead" search feature on the Search Results pages, both of which have resulted in increased time per session and higher conversion...
YachtWorld Update: May 2024
Shoppers Have an Improved Viewing Experience Boat details now open in a new tab, creating a better user experience for shoppers. This keeps the search results page intact, allowing users to easily click between additional results and listing details.Save Search...
Boat Trader Q1 Updates
What's NewClean & Modern Design We've updated the color scheme to create a cleaner, more user-friendly experience. The key action buttons shoppers need are still easy to find, with bright blue highlighting primary actions and sleek white/blue for secondary...
Improved YachtWorld Search
Shoppers See More, Find Faster.3-Column Search Our new Search Results Page shows shoppers more listings at a glance, with a cleaner presentation and key details highlighted for quick browsing.Revamped Boat Detail Pages Updated desktop and mobile views offer a sleek,...