The latest news and insights from Boats Group
Optimized Google Rankings for Increased ExposureYour listings are now even more discoverable—we’ve optimized Boat Trader’s Google rankings to push your inventory higher in search results. This improvement is designed to attract more eyes to your boats, engines, and...
Say "Hello" to AI-generated DescriptionsCreating compelling listings just got easier! Complete a few required fields (Class, Condition, Year, Make, Model, Length, and Hull Material), then navigate to the new “Descriptions” tab—now located at the end of the listing...
Immersive Full-Screen Image Viewing Now on Boat Detail PagesWe’ve enhanced the photo experience on YachtWorld and Local Portals. Shoppers can now click any image in the stacked gallery to view it in full-screen mode, on both desktop and mobile. This upgrade, driven by...
Miami, FL – June 4, 2025 — Boats Group today announced the launch of its new Customer Support Agent, an internal AI-powered tool that helps the company’s account management and support teams deliver faster, more consistent assistance to dealers, brokers, and OEMs...
Miami, FL | June 3, 2025 – National Vehicle, a longtime digital brand in recreational sales, has officially expanded into the marine industry and selected Boats Group as its primary online marketplace provider. Boat listings from National Vehicle are featured on Boat...
Miami, FL & Newport Beach, CA – May 14, 2025 – Sun Country Marine, the largest boat dealership group on the West Coast and a recognized authority in the marine industry, is reaffirming its long-term partnership with Boats Group, the leading provider of digital...
Multi-Currency Support on the AppOur YachtWorld app now supports US Dollars, British Pounds, and Euros, giving shoppers a more localized experience and helping them browse in their preferred currency. Currency preferences can be updated in the app, with more...
Smart Push Notifications with ImagesOur push notifications now include rich images — helping your listings stand out and drive more exposure, even when shoppers aren’t actively browsing the app. It’s one more way we’re keeping your boats top of mind and in front of...
New Filter on the Market Evaluation ToolLast month, we launched our powerful new Market Evaluation Tool for Select customers, making it easy to access detailed market insights with just a click of a button. By combining data from active and sold listings, the tool...
The first few months of 2025 have brought significant volatility to the marine industry, and many of you have asked whether this market is beginning to resemble 2008. While there are clear signs of uncertainty, the reality is more nuanced—and importantly, we’re seeing...
Some of you have asked us to comment on the recent letter from Matt Gruhn and the Marine Retailers Association of the Americas (MRAA) Board of Directors, which shared dealers’ concerns around pricing on Boats Group platforms. As both a member and Strategic Partner of...
Boats Group Platforms Offer Access to the Largest Selection of Like-New Boats from Recent OwnersApril 30, 2025 | Miami, FL — As new tariffs spark concern over the rising cost of major purchases—including boats—consumers across the country are finding smart ways to...