by | Mar 26, 2012 | Boats Group, News

Norfolk, VA – (March 26, 2012) – Boats Group, the division of Dominion Enterprises that operates, and, has announced the 2012 MDCE Best Ideas White Paper is now available for download.  Produced by Boating Industry magazine and sponsored by Boats Group, the Best Ideas program facilitates boat dealers learning from each other, a philosophy that is a core component of the Marine Dealer Conference & Expo (MDCE).


The White Paper contains over 30 of the best idea submissions from MDCE dealer attendees on topics including business management, customer satisfaction, sales, F&I, marketing, events, and service departments.  It explains how and when the Best Ideas were implemented and their results.  The ideas range from a dealer-produced, used, in-water boat show, to the production of roll-in aluminum docks, to the use of personalized Microsoft tags.

“Successful boat dealers have a proven commitment to innovative ideas,” said Courtney Chalmers, director of marketing for Boats Group. “We share this commitment to innovation and embrace it every day as we continue to develop access, products and services for the largest network in the marine industry.”

The 2012 MDCE Best Ideas White Paper can be downloaded here.

About Boats Group

Boats Group (Boats Group) is the Internet partner of choice for the recreational marine industry and operates the three market leading web portals –, and Boats Group is a division of Dominion Enterprises, a leading marketing services and publishing company, that provides businesses with a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, website design and hosting and data management services.  Boats Group has offices in North America (Norfolk, Virginia; Seattle, Washington; and Vancouver, British Columbia) as well as in Europe (United Kingdom and Italy).  The company employs 150 people, has customers in 106 countries and advertises boats for sale in 193 countries.  In 2010, over 38 million unique visitors spent time researching products on Boats Group web and mobile sites, apps and social media outlets.  Boats Group’s global reach includes 22 localized web portals which are translated into 13 languages.

Boats Group is a division of Dominion Enterprises, a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, employment, parenting, travel and daily deals industries. Headquartered in Norfolk, Virginia, with 3,300 employees in the United States, Canada, England and Italy, the company provides a comprehensive suite of technology-based marketing solutions, more than 45 market leading websites and millions of For Rent®, Employment Guide® and travel guide magazines distributed across the U.S.   For more information, visit