Jul 21, 2021 | Boats Group, News
Benelux’s top boating marketplaces reboot their platforms to enhance the boat-buying process Today, Botentekoop and its sister site Botenbank, the Netherland’s leading online boat sales marketplaces, both launched new platforms to make it...
Jun 8, 2021 | Market Data, News, Reports
Study matched U.S. leads from Boat Trader, YachtWorld and boats.com with purchases and revealed nearly 60% of people submitting leads were first-time buyers, plus more key insights Overall lead conversion rose to 17.5%, meaning that one in six sales leads submitted on...
May 24, 2021 | Boat Trader, News
The way Boats Group – the Miami-based parent company behind Boat Trader, YachtWorld and boats.com – sees it, boating should stay on the upswing for the long term. That is, as long as consumers have a positive purchase experience and their time spent on the...