The latest news and insights from Boats Group
Comprehensive performance data in fewer clicks and no wasted time Being data-driven is no longer an option for making the best business decisions. Now more than ever dealers and brokers are harnessing the power of data to steer more effective digital marketing...
Marine Marketers of America (MMA) today announced the election of new officers and appointment of new board members. New officers for 2021 are Courtney Chalmers, president, and Kristen Frohnhoefer, vice president. Romina Bompani continues in her role as secretary of...
Boats Group, a leading online classifieds marketplace and technology provider for the recreational marine industry, today announced that a company backed by the Permira funds has agreed to acquire a majority stake in Boats Group from funds advised by Apax Partners....
Boating’s bountiful harvest continued in November with traffic (+39% YoY) and listing views (+63% YoY) up over last year; Leads were served like dessert (+92% YoY) Ski-wake, pontoon and cruiser categories remained on top for YoY lead growth West Coast and Gulf Coast...
The purchase of Botentekoop and two other Dutch marketplaces accelerates Boats Group's international growth plan MIAMI, Oct. 5, 2020 /PRNewswire/ -- Boats Group, the tech business behind the largest online marketplaces for boats and yachts in the world (Boat...
August traffic (+46% YoY) and listing views (+66% YoY) signal late-summer sales ahead Boat leads stay hot (+123% YoY) as shifts in leisure, travel and routines spill into fall Boats Group’s soldboats.com database shows August boat sales increased +22% YoY...
New visitors to Boat Trader, YachtWorld and boats.com up more than +50% in July Leads flourished across U.S. with over +200% YoY growth in nearly all regions Boats Group’s soldboats.com database shows boat sales increased +30% YoY Data from July for Boat...
Leads kept triple-digit YoY growth in all regions across the U.S. Cruisers, center consoles and pontoons top segments for leads; Ski/wake category saw most YoY lead growth (+468%) Reported boats sold in Boats Group’s soldboats.com database up +43% YoY ...
Boats Group is dedicated to making BoatWizard tools more intuitive, robust, and easy to use Earlier this year, Boats Group debuted the first of a series of updates to its BoatWizard platform, which most notably houses the marine industry’s largest MLS and the...
Pontoon boat in a river. Photo: C. Ryan McVinney/Boat Trader. Pontoons rank third on Boat Trader’s list of top viewed boat classes Pontoon leads climb, only behind cruisers and center consoles; +245% YoY In over 40 states, pontoon listing pageviews are up more than...
France’s top boating marketplace reboots its platform to enhance the boat-buying process. June 25, 2020 (Fareham, England) - Annonces du Bateau, the leading online marketplace for boats and yachts in France, announced today the debut of their new platform that is...
The marine industry is fortunate to have a large, growing number of women doing incredible work to help push the boundaries of boating. It is clear that this year’s group of 25 honored women give everything they’ve got to the companies and organizations in which they...